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Why Africa Continues to Lag Behind in Cryptocurrency Adoption
Africa continues to dominate Google Trends search interest for “bitcoin,” but that has not translated into widespread adoption of cryptocurrency by users and businesses. Apart from opaque regulation and a lack of awareness, one of the major reasons for this failure has been the expansive use of mobile money on the continent.
According to Google Trends, the biggest search interest for bitcoin in the world is by potential investors from
Nigeria, South Africa and Kenya – the three biggest cryptocurrency markets in Africa. That dominance is, however, predominantly limited to trading activities on exchanges. On a few occasions, bitcoin may be used as a means of payment, mostly to overseas suppliers.
But despite that world-leading interest, Africa still lags behind the rest of the world in everyday BTC use and adoption. The cryptocurrency has found it difficult to break the stranglehold of convenience, simplicity and efficiency that, like a magnet, draws millions of Africans to mobile money. The continent of
1.2 billion people is home to over
50 percent of the world’s mobile money services.