Marketing Lead
#удаленка #lead
Company: Tonplay
Salary: $72k - $78k est.
Your mission? Develop and execute a killer marketing strategy that works hand in hand with our product and sales teams.
KEY RESPONSIBILITIES:
Strategic Planning: Develop and execute a comprehensive marketing strategy that aligns with the company's business goals and establishes PlayDeck's position as a leader in the Web3 gaming space.
Campaign Execution: Plan, execute, and optimize multi-channel marketing campaigns, including Play to Airdrop (P2A), SocialFi initiatives, and Token Generation Events (TGE).
Community Management: Manage and expand our presence on key social platforms like Telegram, Twitter, and Discord, ensuring active engagement and community growth.
Content Creation: Oversee the creation and distribution of high-quality content, including whitepapers, case studies, and engaging posts that resonate with both current users and potential new members of the community.
Collaboration: Collaborate with cross-functional teams to understand the unique challenges and opportunities, ensuring efficient and aligned marketing efforts.
Growth Hacking: Employ innovative growth hacking techniques to rapidly scale the user base and improve key performance metrics.
Market Research: Conduct market research and competitive analysis to identify trends, opportunities, and key target audiences.
Brand Enhancement: Craft and communicate a compelling brand story, ensuring consistent and impactful brand messaging across all channels.
Partnership Development: Create partnerships with gaming developers and explore co-marketing opportunities for PlayCoin integration and distribution.
Digital Marketing: Drive digital marketing efforts to increase our online visibility and engage our target audience. Optimize online platforms to ensure a seamless and informative user experience.
Event Planning: Plan and execute industry events, conferences, and webinars to establish us as a thought leader in the Web3 gaming space.
Performance Monitoring: Establish key performance indicators (KPIs) and metrics to assess the effectiveness of marketing initiatives, providing regular reports to the executive team.
SKILLS & QUALIFICATIONS REQUIRED:
Solid Marketing Experience: Proven track record of developing and executing successful marketing campaigns, preferably with experience in the gaming or crypto sectors.
Community Building: Proven skills in building and nurturing online communities, with a network in the Web3 space to leverage industry relationships.
Adaptable and Hands-On: Ability to thrive in a fast-paced, dynamic environment and willingness to handle day-to-day marketing tasks in addition to strategic planning.
Big-Picture Thinking: A keen eye for brand strategy and the ability to think strategically about long-term goals and market positioning.
Digital Savvy: Strong understanding of digital marketing channels and tools, with expertise in growth hacking strategies and tactics.
Stellar Communication Skills: Exceptional written and verbal communication skills, with the ability to articulate complex technological concepts to a broad audience.
Leadership: Experience in team leadership and project management, with demonstrated success in building and managing high-performing marketing teams.
Narrative Skills: Skilled in creating compelling narratives that resonate with diverse audiences.
Bilingual: Fluency in English and Russian.
EXTRA QUALIFICATIONS:
Web3 Experience: In-depth understanding of blockchain mechanics and experience with Web3 marketing.
Contact: https://jobs.ton.org/companies/tonplay/jobs/37730024-marketing-lead#content
https://t.me/job_web3
#удаленка #lead
Company: Tonplay
Salary: $72k - $78k est.
Your mission? Develop and execute a killer marketing strategy that works hand in hand with our product and sales teams.
KEY RESPONSIBILITIES:
Strategic Planning: Develop and execute a comprehensive marketing strategy that aligns with the company's business goals and establishes PlayDeck's position as a leader in the Web3 gaming space.
Campaign Execution: Plan, execute, and optimize multi-channel marketing campaigns, including Play to Airdrop (P2A), SocialFi initiatives, and Token Generation Events (TGE).
Community Management: Manage and expand our presence on key social platforms like Telegram, Twitter, and Discord, ensuring active engagement and community growth.
Content Creation: Oversee the creation and distribution of high-quality content, including whitepapers, case studies, and engaging posts that resonate with both current users and potential new members of the community.
Collaboration: Collaborate with cross-functional teams to understand the unique challenges and opportunities, ensuring efficient and aligned marketing efforts.
Growth Hacking: Employ innovative growth hacking techniques to rapidly scale the user base and improve key performance metrics.
Market Research: Conduct market research and competitive analysis to identify trends, opportunities, and key target audiences.
Brand Enhancement: Craft and communicate a compelling brand story, ensuring consistent and impactful brand messaging across all channels.
Partnership Development: Create partnerships with gaming developers and explore co-marketing opportunities for PlayCoin integration and distribution.
Digital Marketing: Drive digital marketing efforts to increase our online visibility and engage our target audience. Optimize online platforms to ensure a seamless and informative user experience.
Event Planning: Plan and execute industry events, conferences, and webinars to establish us as a thought leader in the Web3 gaming space.
Performance Monitoring: Establish key performance indicators (KPIs) and metrics to assess the effectiveness of marketing initiatives, providing regular reports to the executive team.
SKILLS & QUALIFICATIONS REQUIRED:
Solid Marketing Experience: Proven track record of developing and executing successful marketing campaigns, preferably with experience in the gaming or crypto sectors.
Community Building: Proven skills in building and nurturing online communities, with a network in the Web3 space to leverage industry relationships.
Adaptable and Hands-On: Ability to thrive in a fast-paced, dynamic environment and willingness to handle day-to-day marketing tasks in addition to strategic planning.
Big-Picture Thinking: A keen eye for brand strategy and the ability to think strategically about long-term goals and market positioning.
Digital Savvy: Strong understanding of digital marketing channels and tools, with expertise in growth hacking strategies and tactics.
Stellar Communication Skills: Exceptional written and verbal communication skills, with the ability to articulate complex technological concepts to a broad audience.
Leadership: Experience in team leadership and project management, with demonstrated success in building and managing high-performing marketing teams.
Narrative Skills: Skilled in creating compelling narratives that resonate with diverse audiences.
Bilingual: Fluency in English and Russian.
EXTRA QUALIFICATIONS:
Web3 Experience: In-depth understanding of blockchain mechanics and experience with Web3 marketing.
Contact: https://jobs.ton.org/companies/tonplay/jobs/37730024-marketing-lead#content
https://t.me/job_web3