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𝗘𝗨𝗡꩜𝗜𝗔

30 Jul 2021, 12:38

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In rhetoric, eunoia (Ancient
Greek: εὔνοιᾰ, romanized: eúnoia, lit. 
'well mind; beautiful thinking')
 is the goodwill a speaker cultivates between themselves and their audience, a condition of receptivity.

In Book VIII of the Nicomachean Ethics, Aristotle uses the term to refer to the kind and benevolent feelings of goodwill a spouse has which form the basis for the ethical foundation of human life.

Cicero translates εὔνοιᾰ with the Latin word benevolentia.
It is also a rarely used medical term referring to a state of normal mental health. Eunoia is the shortest English word containing all five main vowel graphemes.

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