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It's fast to validate campaigns in the affiliate marketing world. You get some offer recommendations from your affiliate manager. You reverse engineer competitors with a spy tool to see what's working. You "borrow" some landing pages. And you come up with some angles to make the campaign your own. I've simplified the process, but you [...]
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https://charlesngo.com/product-validation/


In 2007, a pair of roommates moved to San Francisco. They were broke, jobless, and they didn’t have money for rent. They needed to come up with a quick hustle. With a conference coming around the corner, they noticed that all the hotels in the city were sold out. That’s when one of them came [...]
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https://charlesngo.com/business-ideation/


I’ve seen several friends lose thousands of dollars since the year started.It wasn’t because of job loss. It wasn't because of the pandemic.It was because they invested everything they had into stocks like GameStop and AMC. And I saw this happen last week with Dogecoin.But the time the general public starts investing, it's already too [...]
https://charlesngo.com/how-i-invest-my-money/


“Is affiliate marketing dead?”“Is affiliate marketing still worth it? I’ve always hated these questions, and I’ve been hearing them since 2007. I hate these questions because they feel like excuses. It’s kinda like seeing someone half-assing it at the gym. Then seeing them blame their gym equipment for their lack of results. But now it’s [...]
https://charlesngo.com/affiliate-marketing-dead/


I’ve been running an experiment for the past year. Every time I catch up with an entrepreneur friend, I’ll ask them: “What do you think makes a great product? What criteria are you looking for when you’re creating or promoting a product?”These are all seven- to eight-figure e-commerce brand owners. Here are some of the paraphrased [...]
https://charlesngo.com/unique-mechanisms/


Reading is steroids for your mind. I can't believe that for $10 and a few hours, I can learn what took someone a lifetime to figure out.  When I first started reading business books, I was obsessed with motivation and mindset. I wanted to become an entrepreneur and needed all the motivation I could get. [...]
https://charlesngo.com/the-9-best-books-i-read-in-2020-key-takeaways/


The biggest challenge for any brand is to figure out how to get attention. Everyone has Facebook tunnel vision because they’re the 800lb gorilla in the industry. But Facebook as a platform has become more difficult to work with. Yes, even more than usual.  Facebook costs keep increasing Organic reach is a joke Unpredictable banning [...]
https://charlesngo.com/underpricedtraffic/


We raced to find toilet paper.We panicked as the stock market nosedived in March. We’ve never seen more fighting going on in our Facebook newsfeeds. And we’ve never spent more time alone and isolated.It’s safe to say that we’re never going to forget 2020. We all went through a lot of pain this year. I’ve learned [...]
https://charlesngo.com/10-valuable-lessons-that-i-learned-in-2020/


I use to be a horrible annual planner. Then I read everything I could find on planning, spent thousands on workshops, and iterated my process over ten years. Now, I'm badass at this. I'm going to teach you everything I know about annual planning. This won't be easy. This is designed for overachievers. I've held [...]
https://testdomainbeta.wpengine.com/the-step-by-step-annual-planning-guide-for-overachievers/


I use to be a horrible annual planner. Then I read everything I could find on planning, spent thousands on workshops, and iterated my process over ten years. Now, I'm badass at this. I'm going to teach you everything I know about annual planning. This won't be easy. This is designed for overachievers. I've held [...]
https://charlesngo.com/the-step-by-step-annual-planning-guide-for-overachievers/


I use to be a horrible annual planner. Then I read everything I could find on planning, spent thousands on workshops, and iterated my process over ten years. Now, I'm badass at this. I'm going to teach you everything I know about annual planning. This won't be easy. This is designed for overachievers. I've held [...]
https://charlesngo.com/step-by-step-annual-planning/


I had a "holy shit" moment when I ordered from Zappos for the first time. This happened over a decade ago. I chose the slowest shipping option to save money. I expected the shoes to arrive in 7 to 10 business days. My shoes arrived the next morning. Keep in mind that this was years [...]
https://charlesngo.com/lessons-from-tony-hsieh/


You don’t need to have a “Eureka!” moment to come up with a great business idea. You can easily come up with great ideas if you ask yourself the right questions. More people are interested in entrepreneurship than ever before. Everyone gets stuck at “coming up with a good idea.” One problem I see is [...]
https://charlesngo.com/brainstormproducts/


I hate the “hustle” culture that’s embedded in modern entrepreneurship. What is it? It’s the feeling that we should constantly be working. There’s pressure to work while you’re on vacation. In the back of an Uber for 30 minutes? That’s time for a catchup call or to reply to emails. Can you relate to this [...]
https://charlesngo.com/preventing-burnout/


It has never been easier to build a business online. By that same token, there has never been more competition. The best way to remain profitable long term is to invest in moats using the 7 Powers Framework. It’s terrifying being a seller on Amazon. What if Big Bezos decides he wants to make an [...]
https://charlesngo.com/the7powers/


Everyone is approaching productivity wrong. Tactics such as Pomodoros and blocking distractions only scratch the surface. A more effective approach is to improve your workflows. My career exploded starting in 2009. The money was great, but my soul was taking a beating. I couldn’t keep up with the countless emails. I thought employees were the [...]
https://charlesngo.com/workflows/


“Charles, what would you do if you had to start all over again? I don’t have any money to invest in a business, and I don’t have any skills that I can make money from! All I have is my time and work ethic. Please help.” I’ve been getting emails like these ever since COVID-19 [...]
https://charlesngo.com/dropservicing/


The Japanese carmakers were fighting for their survival after World War 2. Everything was stacked against them. The demand for cars declined. The costs of production soared. The war devastated the Japanese economy. The carmakers couldn't get access to capital to finance large batch orders. And finally, Japan's a small island. Land's expensive and they [...]
https://charlesngo.com/constraints/


So often, we feel as if we have to grind it out for years to get results. If you work hard and persistent enough, then the results will come. Well, what about all the outliers who defy this rule? Charlie D’amelio has the biggest following on TikTok. She has 80+ million followers now, and she [...]
https://charlesngo.com/marketinflections/


Legendary venture capitalist Marc Andreessen’s #1 advice for companies is simple: raise your prices. In an interview on the Tim Ferriss Show, he said: “The No. 1 thing — just the theme and we see it everywhere — the No. 1 theme with our companies have when they get really struggling is they are not [...]
https://charlesngo.com/raiseyourprices/

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