AscesA - Startup News

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Come fare innovazione in una Ong: il modello Save the Children

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Spilling the Secret Beans of Branding MasteryBranding mastery isn’t something that comes easily to most people. In fact, there are agencies and businesses set up specifically to take care of complex tasks such as SEO, digital marketing, and even logo development. More than just a logo, your brand must connect with a specific audience that cares about the products and services you offer. This can be hard. But, from developing a theme to avoiding the most common mistakes, here are some suggestions. branding masteryCC0 Licensed Image Courtesy of PexelsForm a Standout IdentityOne of the most underestimated parts of brand development in terms of the challenge and the impact is brand identity. This includes such things as a logo, slogan, and even colors. But there is also much more. A brand identity must be cultivated and communicated so people know what your business is about. A custom logo design service can be a massive help in the early stages of brand development. It is possible to develop all other aspects based on the company logo.Develop a Cohesive ThemeAs part of your overall brand identity, your business will need a strong theme that drives home the ambition and mission of the company. This is one of the most challenging parts of any startup’s brand mastery initiative. However, there are some common goals you must work on:Work on the overall story your brand wants to tell and communicate with the audience.Spend more time working on the name of your brand and be aware of copyright.Don’t underestimate the power and importance of a well-designed slogan.Design standout elements and colors for instant brand recognition.Include all changed aspects of a rebrand in marketing materials and promos.All major brands, even drinks companies, have a story to tell. Some are even very compelling. We all know the story of the McDonald brothers and how John Pemberton developed Coca-Cola. These stories have become legendary and a genuine part of American history!Branding Mastery with a Mission StatementIt also helps to develop a mission statement in the early parts of your brand’s development. Don’t worry if you are struggling with this, as it can be tricky. But it helps with the overall visions that can guide your business. However, the vision must be clearly communicated and concise. A recent survey found that over 60% of workers don’t understand the vision of the company they work for. Imagine your employees having to guess at what you are trying to achieve!Stay Consistent in all MarketingInconsistency is one of the great enemies of modern marketing. Consistency in 2024 terms means creating and publishing content on a schedule. This helps the audience with expectations and boosts user engagement. However, all materials must also be consistent. So what does this include? The use of colors, slogans and the logo must always be the same, and the language used also helps. This must remain a constant in all marketing materials.Come Up with a Three Word DescriptionPublic recognition is one of the most potent secrets of branding mastery this year and beyond. When the public can instantly come up with your business in relation to something, you have succeeded. Think of burgers; think of McDonald’s, right? A three-word description of your business, its values, and its goals is a compelling way to achieve this. Yes, it’s great to have a mission statement. But most customers won’t spend too much time thinking about it as a whole.Focus on Being AuthenticAuthenticity is a reasonably modern concept when it comes to branding. Transparency and genuineness are the cornerstones of attracting your core audience. This is especially true of Gen-Z and younger Millennials. This also includes owning up to mistakes when they are made, and going out of your way to rectify…

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A Quick Guide to Starting Up a Legally Sound Construction BusinessThere are a lot of lucrative business opportunities out there. If you live in an urban area, a construction company could net you a lot of money. You want to make sure that your company is a legally sound one, though. Otherwise, you could find yourself needing the services of a law firm like Ward, Hill, and Smith in Texas. Judge Ward conducted over 150 jury trials, presided over hundreds of patent cases, including Hatch-Waxman cases, and held in excess of 150 claim construction hearings.construction businessHere’s what to look out for:Do Your ResearchYou need to make sure that you’re going to be in an area where people are going to need construction work done. Also, make sure that you don’t have too many competitors in the same range. While competition is a major part of business, having to try to make yourself stand out in a large sea of competitors can be exhausting. On the other hand, if you’re set up in a large urban area with millions of people, there are enough pieces of the pie for everyone without anyone possibly trampling on the others. It’s all a matter of due diligence. Then you can move ahead with the next part.Create a Business PlanIt seems like creating a business plan would be a simple thing. You’re going to be a construction company, so you just build things, right? It’s not that easy. You need to go into detail about the things that you’ll be doing. These include anything from constructing skyscrapers to laying pavement. Your investors are going to want to know everything. That way, they will be confident that you’ll be able to do what you say you’re going to do. Be thorough with your plan.Register Your CompanyYou’ve now reached the point where you’re going to need to bring in a lawyer to make this the ‘legally sound’ part of starting your construction company. The lawyer will work with you to help you get your company properly registered. There is certain documentation that you’ll need, and the lawyer will help ensure that you meet all the criteria. Once you’ve done that, it’s time to really start running your company.Hire PeopleOnce you’ve made your way through all the bureaucratic things, it’s time to hire people. Make sure you do a good job vetting. The workers should leave behind excellent work. For example, let’s say you hire people to do paving. According to Paving Finder, if you take good care of your freshly laid pavement, you will ensure that the beautiful appearance and efficiency are maintained for 15 to 30 years. Those are going to be satisfied customers.Start Marketing YourselfThere are a number of ways you can do that. You can build a website and have someone create some SEO-friendly copy that will get people to contact you after they come across your site after a search. You can create fliers that you can distribute around neighborhoods. Once you’ve done a few good jobs, then your reputation will also help you get customers. Businesses may contact you for work. It’s all about doing quality work, though.You just need to be diligent about following the law. Your lawyer will be able to keep abreast of any changes in regulations or laws and immediately have you make those changes. This will help you from having to pay any fines, which will detract from your bottom line.As mentioned before, there’s good money to be made in the construction business. According to HomeAdvisor, most homeowners will pay around $4,640 to repair foundation issues. Larger projects could net you a good sum. By making sure that you follow the letter of the law, you’ll be in good shape. Then it’s time to start building things.The post

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Challenges in API Security: Managing Access, Authentication, and EncryptionIt’s easy to trust an API. When you’re given the option to save your password in your browser, or sign in to an account with Google, it’s convenient. Using APIs to access and store information usually seems functional and secure enough. However, as users become increasingly dependent on APIs, the need for strong API security measures also increases. API Endpoint Security is important for keeping legitimate users and customers safe while preventing attacks by unauthorized users. However, securing APIs is often more easily said than done, and the cost of failure is steep. The Importance of API SecurityGiven the way the web and online services are set up, you likely interact with several APIs every day. When you use Google or Facebook to sign in to an unrelated account, you use an API. You use APIs to check the weather on your phone and to use PayPal at online checkout. Team communication apps rely on APIs. APIs clearly underpin many modern services, and companies rely on growing numbers of public and private APIs to function effectively.All of this means that effective security measures are paramount. Each of these APIs has varying degrees of access to your personal data, and if one of them is compromised, you could be risking the security of a considerable number of your other accounts. An API that does not receive frequent, regular updates is especially vulnerable to attack, and because APIs are so complex, this is a reality for many. Without effective security, you risk data leaks, compromised credentials, and injection attacks that can be financially devastating and disastrous for your organization’s operations. Although a disaster involving just your personal or organizational data would pose an enormous problem, there is more to consider. If customer data is involved, the stakes are higher. Data leaks can result in a higher risk of identity theft for customers and a higher risk of litigation against your company. They also put your company at risk of fines due to compliance law violations, and you’re likely to lose sales or customers following the incident. On top of all of this, there is the cost of disaster recovery to consider.Three Main Challenges in API SecurityThe importance of good API security cannot be overstated. However, there are three aspects of it that may prove challenging as you work to strengthen your security posture:Access Control. Many organizations have taken advantage of the remote work options made possible by cloud-based data storage, and application access to APIs has become highly streamlined and convenient. Both of these factors sometimes result in poorly controlled access to APIs and their data. Users who access an organization’s data do not always use best practices for security, and they may use poorly secured password storage or neglect to create strong credentials.Authentication. To maximize security, APIs need to be able to accurately authenticate user identities. However, depending on how strong a user’s credentials are, attackers may be able to compromise them. Misuse of multifactor authentication is also an issue, and it can lead to unauthorized access. Some APIs are not designed to effectively manage user sessions, and when these sessions do not time out within a reasonable period of inactivity, an attacker can leverage the session to find credential information or access sensitive data. Encryption. Weak encryption can expose data to attack, whether that data is in transit between endpoints or in storage. Attackers looking for vulnerabilities will have a much easier time if encryption in the environment is weak or nonexistent. Enhancing API SecurityTo mitigate access control issues, organizations should invest in automated monitoring solutions and establish a zero-trust environment…

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Phoenix Capital Group Review 2024: Essential Insights Before Investing – SponsoredSponsored FeatureEstablished in 2019, Phoenix Capital Group is a family-owned company specializing in mineral rights acquisition. It controls extensive working and non-working assets in the oil and gas industry, including almost 700,000 mineral acres, 90,000 royalty acres, and 4,200 active wellbores—the latter producing oil and gas that maintains the company’s monthly cash flow. Today, we will provide readers with a Phoenix Capital Group review—a must-read if you are considering investing in the oil and gas sector. The History of Phoenix Capital GroupA comprehensive review of Phoenix Capital Group would be incomplete without delving into the individuals who founded and drive the company. Daniel, Charlene, and Adam Ferrari founded the company based on a commitment to provide opportunities to serve the common worker and build generational wealth through direct investments in oil and gas assets. The core idea was to work with landowners in mineral-rich regions throughout the U.S. to help them explore their properties and tap into the value of the oil and gas on those properties. Phoenix Capital Group provides landowners with a unique combination of education and customer service, offering deep industry expertise, next-level analytics, ROI investment vehicles, and tax guidance in an attempt to ensure long-term, sustainable, generational returns for the people they work with. Now that we’ve talked about the people behind the company, let’s dive into our Phoenix Capital Group review, which drills down to the nuts and bolts of how the company does what it does. What Makes Phoenix Capital Group Different? Aside from its family-owned-and-operated model, Phoenix Capital Group provides investors an advantage over other investment opportunities in the oil, gas, and mineral rights sectors. Because the company owns and/or controls the assets you’re investing in, there are no intermediaries to muddy the waters. At every point of contact, you deal directly with an industry specialist who genuinely cares about your success. The gas and oil investment landscape is notoriously complex, putting multiple organizations and intermediaries between you and the asset. However, as mentioned, the process with Phoenix Capital Group is much more straightforward because the company owns or controls the assets. Phoenix Capital Group is focused on domestic oil and gas opportunities. As an investor, you’ll have peace of mind knowing that the money you invest stays in the country. That money can benefit American landowners while helping to fuel households and businesses across our great nation. As the demand for oil and gas continues to rise, we must focus on domestic production to minimize costs. Phoenix Capital Group is committed to being part of the solution, as they aim to provide investors with opportunities to be part of something that benefits the greater good. No Phoenix Capital Group review would be complete without highlighting its Main Street over Wall Street values and the family’s dedication to upholding the honest principles that shaped their lives. With such values, it’s clear this company truly wishes to help prop up the modern-day American everyman.The post Phoenix Capital Group Review 2024: Essential Insights…

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Empowering Leadership: Strategies for Fostering Organizational AgilityTable of ContentsUnderstanding the Role of Leadership in Organizational FlexibilityNurturing Talent to Boost Organizational AgilityBuilding a Culture of EmpowermentDecision-Making in Agile OrganizationsLeveraging Technology for Enhanced AgilityChallenges in Adopting an Agile Leadership ApproachMeasuring the Impact of Empowered LeadershipThe Psychology Behind Agile LeadershipKey TakeawaysOrganizational agility hinges on effective and empowering leadership.Leadership models have evolved to adapt to the digital and global landscape.Cultivating talent, leveraging technology, and being open to change is pivotal for future leadership success.Understanding the Role of Leadership in Organizational FlexibilityLeadership is not merely about steering a ship; it is about ensuring that each part of the vessel is responsive to the rapid currents of change. The modern business environment, characterized by volatility and unpredictability, demands an approach that enshrines flexibility at its core. Agile leadership, therefore, becomes the linchpin for organizations aiming to maintain competitive advantage and innovative edge.Nurturing Talent to Boost Organizational AgilityTalent is the currency of the modern enterprise, and agile leaders know that investing in their people is synonymous with investing in the future of their organization. The nurturing of talent extends beyond formal education; it encompasses a commitment to professional development and continuous learning, which leaders with an MBA in organizational leadership often prioritize. Initiatives like mentorship programs, cross-functional training, and a commitment to diversity and inclusion are essential to cultivating leaders at all levels. When empowerment is paired with opportunity, the result is a dynamic workforce ready to navigate and capitalize on the ever-shifting business climate.Building a Culture of EmpowermentAt the foundation of any agile organization lies a strong culture that empowers its members to act decisively and innovate freely. Instilling such a culture begins with trust: trust in each team member’s capabilities and potential to contribute meaningfully to the organization’s mission. Leaders adept at empowerment do not micromanage. Instead, they encourage a sense of ownership among employees. This sense of agency garners a workforce that is not just compliant but proactive, translating to a company that can not only adapt to change but often be the harbinger of it.Decision-Making in Agile OrganizationsIn an organization characterized by agility, decision-making becomes fluid and dynamic. Rather than being the sole province of those at the top, decisions are made collaboratively, drawing on diverse teams’ collective expertise and insights. This participatory approach not only engenders a sense of ownership among team members but also ensures that decisions are well-rounded and consider multiple facets of a situation. Agile leaders understand that responsiveness to external changes often depends on how quickly and effectively internal decisions can be made and implemented.Leveraging Technology for Enhanced AgilityTechnological advancement has fundamentally altered how we live and work, becoming a critical element in the quest for organizational agility. According to Youngstown State University, digital tools and platforms streamline operations, facilitate communication, and provide real-time data that can drive more informed decision-making processes. In an ecosystem where speed and accuracy are paramount, leaders must embrace and integrate technology to build resilient and responsive organizations. Yet, this is not just about adopting the latest digital trend; it’s about fostering a culture where technology serves strategic objectives and enhances human capability rather than…

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Il nuovo corso di CDP Venture Capital: nasce Frontech, in Sardegna un acceleratore su AI, metaverso e web 3.0

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Truckscreenia: ecco come una startup vuole innovare la pubblicità sui van con la geolocalizzazione

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Your Guide To Making Time for Fun and Games in CollegeCollege life is as much about learning and acquiring skills as it is about personal growth and enjoyment. While the academic load might seem overwhelming, integrating college leisure activities like games is crucial for a balanced lifestyle. Fun and games offer respite from rigorous study schedules, enhancing overall well-being. Keep reading to discover how you can weave recreation into your daily routine without compromising your scholastic commitments.college leisureBalancing Academic Responsibilities with Leisure ActivitiesAchieving a balanced college experience involves effectively managing coursework and relaxation. Establishing a structured schedule that allocates time for both study and leisure is essential. Prioritizing tasks and sticking to a plan with breaks for rejuvenation is crucial. Consistent study patterns, punctuated by regular breaks, can enhance concentration and productivity.Leisure activities, such as enjoying free online casinos, should be viewed as necessary for a well-rounded student life. It’s important to allocate time for longer leisure pursuits while considering academic commitments. Using tools like calendar apps can help schedule study and leisure time efficiently, ensuring that recreational activities don’t overshadow academic responsibilities.Incorporating Short Bursts of Entertainment into Your Study RoutineIntegrating short, enjoyable breaks into study sessions can boost cognitive function. The Pomodoro Technique suggests studying for 25 minutes followed by a five-minute break, promoting brief periods of fun to refresh the mind.During these breaks, engaging in quick games or social interactions provides a mental reset. It’s crucial to set clear boundaries to prevent procrastination and ensure productivity.Setting timers or alarms can help limit break-time activities, ensuring you return to your studies promptly. By incorporating purposeful breaks, you can maintain focus and efficiency throughout your study sessions.Leveraging Campus Events and Student Organizations for Social GamingColleges frequently host events and activities, offering students a chance to enjoy games and socialize without the stress of organizing. Joining gaming or recreational student organizations can enhance the college experience, fostering a sense of community and shared interests.Participating in club events like game nights or esports tournaments not only provides a break from studying but also develops leadership and teamwork skills. For those seeking new gaming experiences, student affairs offices or college websites offer information on upcoming events and clubs, allowing students to integrate fun into their academic lives.Weekend Gaming and Adventure Outings: Scheduling for RecreationWeekends provide a valuable opportunity to unwind and recharge after a week of hard work. Planning for activities like gaming sessions, adventure outings, or outdoor excursions ensures that they serve as rewarding breaks rather than spontaneous distractions from studying.Coordinating with friends for board game marathons or visits to escape rooms can create memorable experiences and serve as motivating goals throughout the week. Outdoor activities like hikes or sports not only offer enjoyment but also promote physical health, providing a refreshing contrast to academic pursuits.It’s essential to balance these leisure activities with upcoming academic responsibilities. Well-timed outings can serve as a rejuvenating break before returning to college assignments and lectures, leaving students feeling refreshed and ready to…

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Open innovation: il modello delle 5 R (da relevance a rejection)

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How to Run your Small Business Much More EfficientlyRunning a business is certainly not for the faint of heart. Between having to file taxes and hiring employees, not to mention managing client relations, you may find that you end up struggling more than you realize. Fortunately, there are ways that you can make running your small business a little easier. If you want some business efficiency strategies that will make your life easier then you simply need to take a look below.Delegate the Small ThingsAt the end of the day, there are only a certain number of hours in the day. Regardless of your work ethic or even your intellectual ability, you will probably always have something that you could be working on. Most business owners struggle with things like delegation because they are doers. Even though you may delegate, you may find that you end up micromanaging and that this defeats the purpose of what you are trying to do. If you run your business properly and efficiently then you have to make sure that you trust others as much as you can. Take the time to assess your knowledge and make sure that you take the time to monitor the process. If you can do this and if you can relax a little then you will soon find that you are able to become more efficient and that you are able to handle your responsibilities much better.business efficiencySource: PexelsAutomate your ProcessSmall businesses often find that they get bogged down with repetitive tasks. Many companies fear automation because they don’t want to deal with things like upfront expenses, as it has a huge effect on employee jobs. If you want to automate some of the more repetitive steps in your production or sales process, or if you want to free up your team so that they can work on other tasks then automation is key. If you want to automate your process then AI is the way to go. If you need help with AI then one thing you can do is look into things like Upcode Unlimited www.Upcode.com/unlimited. One area that you should be able to automate with ease is digital marketing. If you use a turn-key digital marketing machine then you should find that you can gate content so that you can drive email leads. You can also make decisions to target based on actions, as well as things like PR. On top of this, it becomes easy for you to make other decisions too.Consolidate TasksIt’s been proven time and time again that you are much more productive when you focus. If you can focus for an extended period of time and if you can complete one task at a time rather than doing multiple activities and tasks then this will help you out a lot. You may even find that you are able to batch tasks together that require similar processes. If you can, block off the first part of your morning by working entirely on things like email correspondence. It may be that you look into sales emails or that you look into client relation messages. If you can do this rather than trying to do ten things at once then you may find that you are far more productive. Welcome ChangeComplacency in the workplace can spread like wildfire. This can be dangerous if it’s a top-down situation. If you are a small business owner then you need to make sure that you change your process and that you work on your ideas, your marketing and your products. If you can do this then you will find that it’s easier for your team to follow in your footsteps. Being willing to make a change is so important. Stagnant businesses will always end up failing and this is the last thing you want.Use ToolsA quick way for you to boost your small business efficiency would be for you to take advantage of tech and for you to use tools that are for small businesses. If you can do this then you will soon…

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Revolutionizing Remote Access: Budget-Friendly Strategies for StartupsStartups today face the challenge of establishing efficient, secure, and affordable remote access capabilities. As businesses increasingly rely on digital platforms to operate and expand, the importance of remote access technology becomes undeniable. This article delves into strategies that allow startups to leverage remote access tools without incurring prohibitive costs, all while maintaining a high level of security.remote access capabilitiesIt’s essential for emerging businesses to find solutions that not only meet their operational needs but also fit within their budgetary constraints. The focus here is on unlocking the potential of remote access technologies to fuel growth and innovation in the startup sector, emphasizing cost-effective and secure approaches.The Cost of Connectivity: Understanding Your Remote Access NeedsFor startups venturing into the realm of remote work, deciphering the specific needs for remote access is the first critical step. Remote Desktop Protocol (RDP) has been a traditional go-to for many companies seeking to enable remote work environments. However, the cost and complexity associated with RDP can be daunting for startups operating on tight budgets. This is where exploring a secure RDP alternative becomes valuable. An effective RDP alternative not only offers a reduction in direct costs but also aligns with the startup’s requirement for secure, reliable remote access. Integrating remote desktop protocol solutions that prioritize security without the hefty price tag can transform how startups connect their teams. The right approach hinges on understanding not just the cost of purchase but also the long-term implications for operational efficiency and security.Navigating the Landscape: Types of Remote Access SolutionsWhen it comes to selecting a remote access solution, startups are met with a spectrum of choices, each with its own set of features, benefits, and costs. Traditional RDP solutions, while widely used, often present financial and security challenges that may not align with the needs of a growing startup. On the other end, a secure RDP alternative can offer comparable functionality at a fraction of the cost, often with enhanced security measures built in. Such alternatives are designed to meet the demands of businesses seeking robust remote access without the extensive overhead associated with traditional RDP systems.Moreover, cloud-based services and VPNs present additional options, each catering to different aspects of remote access needs, from scalability to encryption and beyond. Understanding the strengths and limitations of each solution is key to making an informed decision that supports a startup’s unique operational framework and growth trajectory.Security Concerns with Remote AccessSecurity remains at the forefront of considerations for startups as they navigate the implementation of remote access technologies. The surge in remote work has exponentially increased the potential for cyber threats, making it imperative for businesses to fortify their defenses. Effective security measures go beyond just protecting company data; they safeguard the integrity of client information and maintain trust. Startups must prioritize encryption, multi-factor authentication, and regular security audits to detect vulnerabilities early. Additionally, educating team members on the importance of secure practices is crucial. Cybersecurity threats such as phishing, malware, and ransomware are ever-present dangers that can be mitigated with thorough and continuous staff training.Implementing Best Practices for Remote Access SecurityFor startups, establishing a robust remote access security…

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Industria 4.0: 9 startup che applicano l’Intelligenza Artificiale per la manutenzione predittiva

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Packaging alimentare: ecco 6 startup che offrono soluzioni innovative e sostenibili

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The Biggest Challenges Of Hiring A Remote TeamA growing number of companies are hiring remote employees. A remote workforce can have many benefits including:Access to a wider range of candidates who don’t have to live in commuting distanceCosts saved due to reduced office space needsHappier employees as a result of no commute and flexible working hour optionsOf course, hiring a remote workforce does come with its challenges.remote employeesPexels. CCO Licensed.These challenges can put off some employers, but can generally be easily solved using tech and a bit of creativity. Below are just some of the biggest challenges that remote working poses and how to overcome them.Supplying tools and equipmentYour employees will need certain equipment and tools to work. This could involve a laptop, phone, internet connection and various types of software. There is no legal obligation to supply this equipment to employees. However, demanding that employees pay for these supplies could be seen as uncourteous and stingy.  You’ll attract more candidates and keep employees happy if you agree to supply equipment. This could include purchasing and shipping equipment to their address or giving them funds to buy their own equipment. The prior option tends to be better, as you can select the most appropriate equipment and make sure that it has all the right software installed. Should you pay for employees’ internet connection? This is typically not necessary as the internet is something many of us use for personal use too. However, some employees may pay an allowance towards it or pay to supply internet in order to make sure the connection is strong enough for work purposes.When hiring independent contractors, it is acceptable to ask them to supply all tools and equipment themselves. However, an independent contractor is not an employee – they are technically self-employed and have greater freedoms than an employee. This is something that you need to weigh up.Time zone differencesHiring remote employees gives you the freedom to recruit workers from different states or countries who may operate in different time zones. This can have benefits – if you have clients who are based in different time zones, you may be able to hire employees in the same time zone in order to communicate more easily with them. The downside is that you will be working at a different time to them.You can ask employees to adjust to your time zone’s working hours, however this could limit who you can hire as some remote applicants may not be willing to work night shifts or twilight shifts to fit in with your schedule. An alternative option is to let remote employees choose their own working hours with the exception of the occasional meeting to ‘catch up’ (which could be scheduled at a time that is most suitable for both of you). It depends very much on the amount of communication you need with your team.When scheduling meetings with staff in other time zones, make sure that the time of the meeting is clear. Is it 4pm in their time zone or 4pm in theirs? Stating the time of the meeting like this ‘10.00 am (New York), 3.00 pm (London)’ could eliminate any confusion. Communication issues It’s easy to communicate information throughout the day when you’re in the same office. When communicating with remote employees, you must rely on technology to communicate. There are four main options: emails, instant messaging, voice calls or video calls.Video calls are the closest replacement to physical communication, because you can see an employee’s face as you’re talking to them. However, face-to-face communication is not always necessary, and it has its downsides – unscheduled…

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Why Clients Miss PaymentsDo your clients keep failing to pay you on time? Is it driving you insane? Many business owners and freelancers have to regularly deal with this problem. Delayed customer payment can have many negative effects including:Having to spend time and energy chasing up customersNot being able to afford your own bills and missing payments yourselfLost money as a result of debt collection fees, invoice factoring or loans to cover missed paymentsStrained relationships with customersThe whole point of working is to get paid. But just how can you guarantee that customers will pay you? There is no magic solution and it is often the fault of customers if they choose not to pay you. However, there are ways in which you can discourage customers from missing payments.customer paymentPixabay. CCO Licensed. The best way to find a solution is to understand the different reasons why customers miss payments. This post delves into some of these individual reasons and the best solutions.Invoice/billing issuesFirstly, you need to make sure that customers are actually receiving their invoices/bills. Some business owners and freelancers regularly forget to send invoices. Making sure that these are sent promptly and even automating them can prevent this.On top of sending the invoice, make sure that all essential information is present and clear. This includes your payment details, the payment deadline and a clear description of what the client is being billed for. Including your invoice as a PDF is also encouraged when dealing with B2B clients – some clients will use accounting programs that rely on PDF files to track customer payments.Finally, make sure you’re sending your invoice to the right person. When collecting client contact details, always confirm that an email address is spelt right. When collecting payments from larger organisations, make sure that you’re invoicing the right department or member of staff – if you email the wrong person, they may ignore it, so always confirm where to send your invoice. New card detailsMany subscription services work by collecting details of a customer’s card. However, that customer may eventually get a new card with a new card number and security code. It’s important that customers update their card details when this happens to prevent a customer payment from bouncing.Many payment processors including this payment processor for nonprofits are able to help you keep card information up to date. This may include always asking customers to provide a card expiry date so that automated reminder messages can be sent to customers to update card details once this expiry date is reached. Some payment processors may even be able to detect when cards are no longer in action – which can be useful for tracking cancelled cards that may have been lost or stolen. No payment reminderMany customers simply forget that a payment is due – particularly if it’s in annual instalments or irregular instalments. Reminding customers in advance that a payment deadline is upcoming could jog their memory and encourage them to pay on time. Even with direct debits that are automated, payment reminder emails are worth sending in advance so that customers can make sure they have enough funds in their accounts.Customer payment reminder emails are possible to automate. This can prevent you from forgetting to send out these reminders (so that you don’t have to remind yourself to send out a reminder). Explore this function using automated billing services or automated email services.Lack of payment optionsCustomers will sometimes fail to pay on time as a result of a lack of payment…

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Business analytics nel banking: come usare AI e machine learning per la gestione dei dati nelle banche

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🆕 Open innovation, la sfida di competence center e Pmi

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ItTaxi: da app a piattaforma polifunzionale innovativa al servizio di cittadini, taxisti, aziende e partner

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Bending Spoons acquisisce StreamYard: avanti tutta su live-streaming e video-recording

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