#403 post — Apptweak | Learn ASO (@apptweak)

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Apptweak | Learn ASO

10 Oct, 17:58

Telegram'da ochish Ulashish Shikoyat qilish

How to Run Discovery Campaigns for Apple Search Ads (ASA)
https://www.apptweak.com/en/aso-blog/how-to-run-discovery-campaigns-for-apple-search-ads-asa

How to Run Discovery Campaigns for Apple Search Ads (ASA)

In Apple Search Ads (ASA), many advertisers concentrate the majority of their ad spend on a small set of high-performing keywords. This strategy can leave you vulnerable. If competitors start bidding on the same keywords, your cost per install (CPI) can increase quickly. For ASA success, a robust ke...

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